Optimization at Sapient

Worked as Sr. Search Analyst at Sapient Interactive, Bangalore from Dec 2006 till Oct 2008. Performed SEO and SEM Strategy, analysis, and/or campaigns for some of the top brands in the world; Virgin Charter, Public Storage, John Deere, Oppenheimer funds, Citibank, Dow Jones Companies (WSJ.com, Marketwatch.com and Barrons.com) Naga

About Sapient

Sapient Corporation

Sapient Interactive is one of the largest and most innovative interactive marketing and technology agencies in the world.

Sapient Interactive’s proven ability in delivering cohesive online strategies, creativity and expertise in technology services.

SEO Professional | Sapient | Sr. Search Analyst

Managing a large clientele base with leading spending pattern towards Search Engine Marketing, optimizing campaigns for better ROI and Increase Number Completed Applications / Online Leads.

Recommending Search Engine Optimization strategies (SEO with Keyword Density Analysis) to clients.

Leading the Sapient Interactive team of 12 members and Responsible for Search campaign maintenance / performance for Sapient’s Client websites. I also Analyze Metrics, track conversions and improvise them

Media Planning and promotions through other Online Marketing mediums along with SMO / SMM.

Handling Communication, act as a referral point for the work flow across global locations (GDD model).

Create RFPs and actively involve with US Sales team for the SEO/SEM pitch for new client acquisition.

Conducting knowledge workshops on SEO for Measurement & QA teams, Helped in L&D documentation.